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Thursday, March 11, 2010

Autopilot Clickbank Income Pt. 2: How To Get There

Posted by Brett on September 14, 2009

In the first section on Autopilot Clickbank Incomes, we laid out the metrics that many people use to calculate their Clickbank earnings, and how deceptive and false they can often be. While the first section was focused less on the practical side of Clickbank, and much more so on the theoretical side, this section is based around the practical systems and optimizations that any affiliate marketer can use to make sure that their Clickbank income stream becomes as optimized, and input-light as it possibly can. These tips won’t bring you to an autopilot income straight away, however they’re necessary steps for anyone looking to create one for the long term.

The 80/20 rule is fundamental to affiliate marketing optimization. When you’re creating an online business that scales to your lifestyle, you really need to make sure that your inputs aren’t always defining the output. The best way to make sure that your business is output-specific is by applying the 80/20 rule to how you spend your time. After determining what parts of your business offer the best hourly pay rate for you, it’s best to eliminate the 80% of activities that result in only 20% of your income, and focus your energy on the most important and optimized parts. From here, you can use several strategies.

Firstly, you can automate as much of your online work as possible. For affiliate marketers, the primary time-costs are in finding and investigating products to market, monitoring their marketing programs, and analyzing customer behavior on their websites. Thankfully, all three of these activities can be optimized and automated to a specific point.

For finding and investigating products, your best bet is to look for products that are popular, but not ultra-competitive. With the massive range of niche-finding software out there today, this step is about as simple as it can be. Simply invest in a program to take care of your niches for you, and cut those hours out of your timetable.

The second is slightly more difficult. Although computer programs can easily analyze click-through rates and bounce rates, checking out real time marketing performance is slightly more difficult. With numbers alone such false metrics, especially in a world as subjective and human as PR and marketing, you may need to invest some time yourself in seeing which of your marketing and advertising efforts work, and which don’t.

Finally, monitoring and analyzing customer behavior is something that every affiliate marketer will need to put some time into, at least in the initial stages of a campaign. Over time, customer behavior will lead to long term trends and behavioral patterns for your websites, which can make it significantly easier to optimize and automate this part of your work. Best suggestion: spend the first months of any campaign monitoring customer browsing habits and clicking behavior, and after it’s reached a steady point, leave it alone. Only investigate when things are falling, not when they’re simply moving as part of a larger trend.

To read part 1 of this article, check out the free Powercharging Your Clickbank Income report. Feel free to distribute this article in any form as long as you include this resource box.